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A Straight Guide to Auditing Server-side vs Client-side Conversion Counts

Auditing server-side vs client-side conversion counts sounds simple until you’re three integrations deep. This is the version without the detours. Where tracking & attribution audit usually breaks first in a live account. What to check before assuming the tracking tool is at fault. The minimum setup that holds up once traffic or campaigns scale. This

Auditing server-side vs client-side conversion counts sounds simple until you’re three integrations deep. This is the version without the detours.

  • Where tracking & attribution audit usually breaks first in a live account.
  • What to check before assuming the tracking tool is at fault.
  • The minimum setup that holds up once traffic or campaigns scale.

This is part of what we handle under Tracking & Attribution Audit at FunnelSheet. If this sounds like your setup, get in touch.