before you engage
Frequently asked questions
What FunnelSheet does, what it deliberately does not claim, and what to check before starting. For product-specific setup questions, see the docs.
Who is FunnelSheet for?
Agencies and in-house marketing teams that need to connect campaign activity to leads and revenue. We can work alongside your team on a defined implementation or discuss ongoing operation and handoff.
Do I need to replace my CRM or analytics tools?
No. We start with your existing setup. GA4, GTM, your CRM, and your business records keep their roles. The work is to connect them and make the handoffs testable, not add another dashboard by default.
Can you send offline conversions to Google Ads or Meta?
That is an implementation service, not an automatic guarantee. The path depends on your source data, consent, account setup, and destination requirements. Sending a record is not the same as having it accepted, matched, and reported.
What happens when a sale arrives late or is corrected?
Those cases need explicit timing, duplicate, cancellation, and refund rules. FunnelSheet’s planned outcome-resolution layer is designed around them. Its architecture is documented; the runtime and production delivery are not yet verified.
What does the audit include?
A map of your tracking and revenue touchpoints, an event and conversion inventory, a review of available records, and a prioritized roadmap with an owner for each fix. Scope and price are agreed upfront; implementation is a separate next step.
How do I get started?
Use the contact page to describe your tools and where the numbers disagree. It prepares an email in your email app; you still need to send it. There is no automatic booking or confirmed CRM submission.
What is ClickTrail?
A first-party attribution tool that captures UTMs, click IDs, referrers, and consent-aware events before a cached page, route change, form, order, or workflow breaks the trail. It ships as open-source components and a WordPress plugin.
What is LeadSheet?
A Google Sheets CRM that captures UTMs, GCLIDs, FBCLIDs, and session data with every lead, and prepares Google Ads offline conversion uploads when a deal closes. It is free to use from the public repository.
Product setup questions live in the docs.